John J. Seng founded Spectrum in Washington, DC in 1996, creating a health care communications firm focused on his appreciation for life sciences and desire to make a positive impact on human health care.
A 30-year public relations veteran, John leads today’s Spectrum staff of more than 30 communications professionals who share his admittedly geeky passion for science and the art of storytelling. The firm ranks as the leading health care-only, independent communications practice in Washington, and places among the top such public relations firms in the U.S. Heco-founded and chairs GLOBALHealthPR , the leading international partnership of independent, health-focused public relations firms.
Before Spectrum, John directed the Washington office of the health public relations firm InterScience. Before that, he served as vice president in the healthcare unit of Hill and Knowlton, also in Washington, as well as a vice president at Shandwick’s Kaufman Public Relations. He began his health care-only communications career working in New York for Pfizer Pharmaceuticals.
John received a B.S. degree in journalism from the University of Maryland. He serves on the Board of Directors of SWHR (Society for Women’s Health Research), and the Progeria Research Foundation; and serves on the Board of Visitors of the Merrill College of Journalism at the University of Maryland. He was a board member of the Council of Public Relations Firms, chair of the American Diabetes Association National Capital Chapter Leadership Board, board member of the National Mental Health Association, and has guest lectured at the University of Maryland College of Journalism and at the American University School of Communications.