Katie Baca-Motes is the CEO and co-founder of GSD Health Research. With more than 15 years of experience leading large-scale digital and hybrid clinical studies, she is widely recognized for advancing innovative trial design that improves participation, data quality, and real-world relevance.
She previously co-founded the Scripps Research Digital Trials Center, where she spent more than a decade leading large national digital and hybrid studies, including leadership roles within the NIH All of Us Research Program and the launch of initiatives such as DETECT and the PowerMom Consortium. Her work contributed to the early adoption of remote enrollment, participant-mediated data capture, and technology-enabled research conducted at national scale.
Today, through GSD Health Research, her work centers on translating novel trial methodologies into practice through academic and industry collaboration, with a focus on building scientifically rigorous, scalable research models designed to advance women’s health research across therapeutic areas and the lifespan.